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ESI Unveils High-Performance IP Network-Based Fast Ethernet Telephone Systems

Award-Winning Telephony Innovator Delivers Advanced IP Network-Based Telephone Systems for 10/100Base-T Ethernet Network Environments

Plano, Texas; April 26, 2000 — ESI (Estech Systems, Inc.), a leading telephony innovator and creator of high-quality, high-performance business telephone systems, today announced two versions of the ESI IP Series Fast Ethernet telephone system — the IP 200 and the IP 40. These IP network-based telephone systems combine breakthrough 100 Megabit per second (Mbps) packetized voice performance with state-of-the-art telephony features, yet are amazingly easy to install, maintain and use.

Customers are already seeing the benefits of packetized voice as an integrated technology within their existing networks. Supporting a single network is more economical because there's less wiring, it's easier to administer and packetized voice is more efficient than older, circuit-switched voice technology. Both the IP 200 and IP 40 provide 10/100Base-T (Fast Ethernet) connectivity for unparalleled performance and up-time. Additionally, support for both 10 Mbps and 100 Mbps Ethernet environments assure a flexible and cost-effective migration path between existing and future network requirements.

Based on ESI's proven, high-performance DSP (digital signal processor) -based IVX platform, the IP Series phone systems are extremely affordable, highly reliable Ethernet-based telephone systems that can help small- to medium-sized businesses improve productivity, enhance customer relationship management, and reduce overall system ownership costs.

Continuing its leadership in business telephony innovation, ESI integrates the latest technologies to deliver high-quality, highly reliable products that exceed customer expectations. “We were the first to integrate the superior performance and reliability of DSP technology into an affordable, yet high-performance Fast Ethernet telephone system,” said Eric Suder, founder and CEO of ESI. “From that revolutionary effort, we’ve been successful in developing a family of advanced, all-in-one digital phone systems. From the IVX 20 to the IVX 128 — and now the IP Series — our goal has always been to take the best that existing technology has to offer and make it better.”

Industry analysts such as Frost & Sullivan predict that the packetized voice market will generate approximately $1.8 billion dollars in revenue by 2001, up from $60 million in 1997. And the overall market for small- to medium-sized telephone systems is estimated at $962 million. “There is significant market potential for the integration of packetized voice technology with networks, and the ESI IP Series is very progressive in this market with its advanced technologies,” said Suresh Joseph, Telecommunications Research Analyst with Frost & Sullivan. “The company is offering greater value per unit than most other vendors in the market today.”

100Base-T Performance in a Complete Phone Package

Based on years of development in hardware design, operating system and application software, and extensive DSP algorithms, the ESI IP Series Fast Ethernet telephone systems combine the best from both the telephony and data worlds, including:

Ultra-high-speed packetized voice communication — Unlike other IP telephony systems that can support only 10Base-T Ethernet LANs, the IP Series can work with either 10Base-T or the much faster 100Base-T.
Powerful voice mail capabilities — 16 always-available channels that include ESI's exclusive Quick Groups, Quick Move and Virtual Mailbox Key features.
Advanced phone features — Some examples include ESI’s award-winning auto attendant, enhanced Caller ID, live call recording and screening, ACD, Esi-Dex speed-dialing, built-in message-on-hold, and Verbal Help Guide.
Expandability — The IP Series can grow from an entry-level IP 40 system with six central office (CO) lines supporting up to 40 ports, to a fully loaded IP 200 system with 66 CO lines supporting up to 200 ports. The IP Series can handle up to 30 analog station ports and up to 96 100Base-T Digital Feature Phones; additionally, it can support up to two T1 high-bandwidth lines.
Scalability — Because the IP 40 uses the same hardware and software platform, customers can easily and cost effectively upgrade to the fully loaded IP 200 system as their business needs require.
Extensive phone options — These include ESI’s industry-acclaimed Digital Feature Phone (in both standard and TAPI-compliant models); a software-based, PC-resident phone; and standard analog sets.
Multi-site support — Various systems can converge voice and data across a shared LAN/WAN, creating virtually seamless connectivity among multiple offices. Distant extensions operate as though they were local, providing one-button dialing, simplified call transfer, conference calling, and message sharing.

“Over the years, we”ve found that ESI consistently delivers products that meet our customers’ stringent communications requirements,” said David Pierce, Managing Director for Cross/Talk Communications, a major ESI reseller. “It just makes sense that they’d take their proven telephony expertise into the LAN environment by creating the IP Series systems.”

Pricing and Availability
ESI sells its products through a nationwide reseller network that includes a broad cross-section of telephone interconnect and independent telephone companies. The IP Series Fast Ethernet telephone systems will be available in the third quarter of 2000 to factory-trained ESI resellers and are priced in the U.S. from approximately $700 per station.
ESI designs, manufactures, and markets high-efficiency, low-cost business telephone systems for small and medium-sized businesses, and is committed to providing advanced products that deliver superior telephony features and ease-of-use. As an industry leader in innovation, ESI is well positioned to capitalize on future advances in the rapidly changing telecommunications marketplace. ESI is a privately held corporation with headquarters in Plano, Texas. For further information on ESI and its products, visit www.esi-estech.com.

Editor’s Note:
ESI, the ESI logo, IVX, Esi-Dex, Verbal Help Guide, Quick Groups and Virtual Mailbox Key are trademarks or registered trademarks of Estech Systems, Inc. Other trademarks mentioned herein are trademarks or registered trademarks of their respective companies. The IVX and IP Series products have patents pending.